Product Photography: Essential Dos and Don'ts

Nov 14, 2024By RISS Media Team

RM

Understanding Product Photography

Product photography is crucial for showcasing items in the best light. High-quality photos can attract customers and boost sales. However, there are certain dos and don'ts that can make or break your brand's impression.

Dos of Product Photography

Use Proper Lighting

Good lighting is essential in product photography. Natural light is ideal, but if you must use artificial light, ensure it is soft and even. Avoid harsh shadows that can obscure details.

product lighting

Invest in a Good Camera

While smartphones have advanced cameras, a dedicated camera can offer more control and better quality. Invest in a DSLR or mirrorless camera for professional results.

Use a Tripod

A tripod keeps the camera steady and ensures consistent shots. It helps in achieving sharp images and maintaining the same angle for multiple shots.

  1. Choose a sturdy tripod.
  2. Adjust it to the desired height.
  3. Ensure the camera is securely mounted.

Don'ts of Product Photography

Avoid Cluttered Backgrounds

A cluttered background can distract from the product. Use a clean, simple background to keep the focus on the item. White or neutral backgrounds work best.

a bottle of wine next to a glass of wine

Don’t Over-Edit

Editing can enhance photos, but over-editing can make them look unrealistic. Use editing tools to adjust brightness, contrast, and color balance, but keep it natural.

Don’t Ignore Angles

Shooting from only one angle can be limiting. Capture the product from multiple angles to give a comprehensive view. This helps customers get a better understanding of the product.

  • Front view
  • Side view
  • Top view
Bottle of serum in women's hands. Glass bottle with dropper cap in women's hands. Amber glass container with dropper lid for cosmetic products on brown background in sunlight

Product photography is an art that requires attention to detail. By following these dos and don'ts, you can create compelling images that highlight your products effectively. Remember, the goal is to make your products look appealing and professional.


Looking to highlight your products with exceptional, high-quality photography? Contact RISS Media today to schedule your product photography session. Let’s bring your products to life and ensure they make the impact they deserve.